Services we Provide

1. Social Media Growth & Strategy

1. Core Growth Services

• Organic Growth Strategy: We create tailored content calendars, engagement plans, and storytelling angles that grow your following and visibility, without paid promotions.

• Paid Marketing Campaigns: We run targeted ad campaigns across Instagram, Facebook, Google, and LinkedIn to increase traffic, reach new audiences, and drive conversions.

2. Full-Suite Social Media Services

• Platform-Native Growth: We build strategies specific to each platform: Instagram, LinkedIn, Twitter, Threads, TikTok, Discord, and more, based on how users interact and consume on each.

• Content Creation & Management: We ideate, design, and manage daily-to-weekly content in formats like Reels, carousels, memes, and statics to keep your feed fresh and relevant.

• Influencer Collaborations: We identify, reach out to, and manage influencer partnerships, from micro to macro, based on your target audience and campaign goals.

• Founder-Led Storytelling: We work closely with founders to craft content that reflects their voice, be it professional thought-leadership or personality-driven posts.

• Community Building: We set up and manage your brand presence on Discord, Telegram, and other chat-based platforms to build deeper connections with your audience.
• Campaign Strategy & Execution: We take campaigns from idea to execution, handling messaging, design, creator partnerships, scheduling, and performance tracking.

• Performance Insights & Optimization: We provide regular analytics, insights, and improvement plans to ensure your content strategy stays effective and aligned with business goals.

• Account Revamp & Growth Acceleration: We turn inactive or underperforming accounts into active brand channels through design upgrades, content sprints, and engagement strategies.

2. Influencer Marketing

1. End-to-End Influencer Campaigns

• Influencer Discovery & Curation: We identify the right influencers for your brand, based on niche, engagement rate, audience relevance, and tone of voice. From micro to macro creators, we match you with partners that actually move the needle.

• Campaign Strategy & Concepting: We don’t just “do collabs.” We build campaigns with clear objectives, whether it’s brand awareness, product trials, or conversions, and bring creative concepts that make the content scroll-stopping.

• Outreach & Relationship Management: We handle all communication, from pitching and negotiation to follow-ups and content reviews, so you don’t have to worry about the back and forth.

• Content Supervision & Quality Control: We ensure influencer deliverables are on-brand, authentic, and platform-optimized. Every reel, story, and post is reviewed for tone, visual consistency, and CTA alignment.

• Paid Amplification with Creators: We boost high-performing influencer content through paid promotions to extend reach, increase ROI, and retarget warm audiences.

• Performance Reporting: We track impressions, engagement, reach, link clicks, and conversions, and give you a post-campaign report with insights, learnings, and content you can repurpose.

3. Organic Marketing

1. End-to-End Organic Growth Strategy

• Audience-Centric Content Planning: At SAAYA MEDIA, we create content strategies grounded in data, platform behavior, and audience insights. Each content calendar is tailored to align with your brand goals and designed to build sustained engagement across platforms.

• Platform-Native Strategy: Our approach is never one-size-fits-all. From LinkedIn and Instagram to X, TikTok, and Pinterest, we customize content formats and storytelling styles to match platform dynamics and user expectations while ensuring maximum organic impact.

• Content Creation & Copywriting: We produce compelling, scroll-stopping content that reflects your brand’s identity and speaks directly to your audience. From relatable reels and carousel posts to high-converting copy, our content is both strategic and creative.

• Brand Voice & Visual Consistency: We help establish and maintain a distinct brand voice across platforms, supported by cohesive visual design and messaging. Every asset we create reinforces brand recognition and fosters audience trust.

• Community Management: Beyond posting, we actively engage with your community by responding to comments, DMs, and mentions to foster real-time interaction and build loyalty. We facilitate conversations, encourage feedback, and keep your audience connected.

4. ROAS with Strategic Paid Media

• Driving ROAS with Performance-Led Campaigns: At SAAYA MEDIA, we don’t just run ads, we design performance ecosystems. Our paid media strategies are data-backed, creative-led, and focused on delivering a high return on ad spend (ROAS) across every stage of the funnel.

1. Full-Funnel Ad Strategy

• Channel Planning & Budget Allocation: We identify the right mix of platforms from Meta and Google to LinkedIn, TikTok, and X  to match your goals, audience, and spend. Every rupee is mapped to the funnel with a clear performance target.

• Audience & Funnel Mapping: Whether you’re targeting cold traffic or retargeting engaged users, we segment and structure audiences using behavioral, interest-based, and lookalike logic to maximize efficiency at every touchpoint.

• Campaign Structuring & Ad Setup: From campaign naming conventions to optimized ad group structures, we build campaigns that are not only scalable but easy to test, learn from, and scale.

2. Creative That Converts

• Scroll-Stopping Ad Creatives: Our creative team develops performance-first visuals and videos that are thumb-stopping, platform-native, and aligned with your brand voice. We test multiple formats, static, UGC, reels, carousels, to find what resonates best.

• Copywriting for ROAS: We write copy that sells. Every headline, CTA, and ad description is tailored to the stage of the funnel, written to convert, and crafted to avoid ad fatigue.

3. Optimization & Results

• Real-Time Campaign Management: We actively monitor and optimize your campaigns daily, adjusting bids, budgets, and creatives to improve performance and reduce CPA.

• Analytics, Reporting & Attribution: Our reports go beyond impressions and clicks. We provide full-funnel visibility into performance by including conversions, customer acquisition cost, and return on ad spend (ROAS)  with actionable insights that shape future strategy.

• Retargeting & Remarketing: We set up strategic retargeting sequences across platforms to re-engage warm leads, reduce drop-offs, and boost conversion rates through hyper-personalized messaging.

5. Marketing Automation and Analysis

Smarter Workflows, Deeper Insights, Better Results

At SAAYA MEDIA, we blend automation and analytics to streamline your marketing efforts and scale smarter. From automated funnels to real-time performance dashboards, we help brands make data-driven decisions that boost efficiency and ROI.

1. Automation for Scale

• CRM Integration & Funnel Automation: We set up end-to-end lead funnels using platforms like HubSpot, Zoho, and Mailchimp by capturing, nurturing, and converting leads through automated sequences that feel human, not robotic.

• Email & WhatsApp Automation: From onboarding to cart abandonment, we create automation workflows that trigger the right message at the right time. Personalized, timely communications that drive action  on autopilot.

• Lead Scoring & Segmentation: We segment audiences based on behavior, source, and intent by ensuring every lead enters a personalized journey tailored to where they are in the funnel.

2. Performance Analytics & Dashboards

• Real-Time Tracking: We build live dashboards to track key metrics from campaign performance to audience behavior  so you always know what’s working (and what’s not) across platforms.

• Funnel & Attribution Analysis: Our team analyzes each stage of your funnel to identify drop-offs, optimize conversion paths, and ensure every action is tracked back to revenue. No more guessing where leads are lost.

• Custom Reporting: Get monthly reports with actionable insights and not just numbers. We break down performance trends, channel-wise efficiency, and audience behavior to drive smarter decisions in the next cycle.

3. Tools We Work With

• CRM: HubSpot, Zoho, Mailchimp
• Automation: ActiveCampaign, WhatsApp API, Zapier
• Analytics: Google Analytics 4, Hotjar, Mixpanel, Meta Pixel
• Dashboards: Data Studio, Looker, HubSpot Reporting, Metricool

6. Linkedin Personal Branding

1. Strategic Brand Positioning for Founders & Leaders

• Personal Brand Strategy Development: We craft your unique positioning based on your expertise, values, and goals, whether you’re a founder, C-suite leader, or emerging voice in your industry. Think of it as your professional “why,” turned into scroll-stopping content.

• Content Calendar & Thought Leadership Planning: From leadership insights and market takes to founder diaries and soft-perspective storytelling, we plan and structure your monthly content so you’re showing up with consistency and impact.

• Writing & Ghostwriting Support: We write authentic, first-person posts that feel like you, smart, sharp, and human. From opinion posts and long-form stories to carousel hooks and comments that spark dialogue.

• Profile Optimization: Your profile is your digital handshake. We help you revamp your bio, banner, tagline, and featured section to reflect who you are and what you stand for, professionally and personally.

• Network Growth & Engagement Strategy: We don’t just help you post, we help you get noticed. We build engagement plans that grow your network organically, foster conversations, and increase visibility with the right audience.